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Selected Resources for: Marketing.
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Icon Legend: Full Text New Resource Freely Available Trial Resource |
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NOTE: Electronic resources are licensed for the noncommercial, educational, or research use of the MSU community and those who are physically present at our library facilities. Systematic downloads, distribution or long-term storage of substantial portions of information is prohibited. |
Researching Your Topic Find Articles | |
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ABI/Inform Complete
1971 - present Provides citations, abstracts, and selected full text to articles about all aspects of business, including advertising, marketing, economics, human resources, and finance taxation.
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Business Source Premier
1922 - present Provides citations, abstracts, and selected full text to articles, company reports, industry reports, market research reports, and country reports about all aspects of business, "including marketing, management, MIS, POM, accounting, finance, econometrics and economics." |
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Emerald Fulltext
1988 - present Provides citations, abstracts, and full text to articles in 132 journals that cover topics such as management, library science, and engineering. |
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Financial Times
Access to the Financial Times online via the FT.Com website.
In addition to the free information available to all visitors to the site, our subscription also provides access to a range of additional tools and resources including:
- Exclusive FT News and Comment (including Lex)
- Industry-specific insight and analysis
- Surveys/in-depth reports - industries, countries and business trends
- Power Search tool searching through the 5-year FT archive
- View PDF of Financial Times
Subscription areas/articles are marked with
Available from FT.Com (automatic access on-campus - there is no need to use the login box displayed on the site).
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Find Newspapers | |
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Access World News (NewsBank)
Provides full text news articles from over 600 U.S. and over 500 International sources. Includes access to articles from:
- Chicago Tribune
- Christian Science Monitor
- Duluth News Tribune
- New York Times
- St. Cloud Times
- St. Paul Pioneer Press
- Star Tribune
- Washington Post
- selected broadcast transcripts
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LexisNexis Academic
Provides full text newspaper articles from many states and countries as well as news transcripts, which are mostly from major American news sources. Also provides citations and selected full text to legal materials, including federal code and regulations, state codes, tax law, and state and federal case law. |
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ProQuest Newspapers
Provides citations and selected full text to newspaper articles. Includes full text for over 300 U.S. and International newspapers, including Star Tribune, Christian Science Monitor, LA Times, New York Times, Wall Street Journal, and Washington Post. Updated daily. |
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Wall Street Journal
The WSJ.com site includes all the content and features of The Wall Street Journal—and more. WSJ.com includes:
• Complete coverage of global financial markets
• Extensive market research and charting capabilities
• Current and historical stock quotes
• Two-year archived news
• Personalization features
• Email newsletter and alert services |
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WestLaw Campus
Search full text federal and state court decisions, regulations, and statutes. Includes law reviews, American Jurisprudence, and American Law Reports. View the User Guide. |
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Corporate Affliations
Provides current, accurate corporate linkage information and company profiles on nearly 200,000 of the most prominent global public and private parent companies and their affiliates, subsidiaries and divisions—down to the seventh level of corporate linkage. This database also contains over 700,000 corporate contacts, 110,000 board members, 150,000 brand names and 140,000 competitors.
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MarketResearch.com Academic
MarketResearch.com Academic provides thousands of full-text market research reports, many with global coverage. Reports may take some time to download, as they are large PDF documents.
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Find Statistics, Facts, Definitions | |
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CRSP
A database of monthly and daily stock and bond information collected by the Center for Research in Security Prices. The link will go to a page of instructions on how to install the software and access the data.
NOTES: CRSP data cannot be used for private consulting or any employment outside of MSU, cannot be taken with a person upon leaving MSU, cannot be shared with co-authors or co-researchers outside of MSU, and cannot be used in unapproved private materials or publications such as textbooks. All CRSP data must be expunged from all files upon an individual's separation from MSU as well as upon termination of contract with CRSP. Walk-in community users do not have access to CRSP data. |
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DemographicsNow
This resource can be used for business & marketing plans, determining where you should locate your business, understanding your customers better, analyzing new markets, targeting direct mail and advertising programs, and identifying where your competitors are located. |
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Mergent Online
Provides full text company data on 10,000 U.S. public companies, including SEC filings. Includes similar information on International companies. Also provides PDFs of current and historical annual reports for U.S. and International public companies. |
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Passport Markets
Provides "macroeconomic statistics, market size data and lifestyle trends on a global basis." Includes "one million statistics for 205 countries, volume and value market size data for more than 330 consumer products in 52 countries, and 205 Euromonitor country profiles." Available only to faculty, staff, and currently enrolled students. |
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Research Insight on the Web
"Puts a wealth of reliable financial data and insightful company reports, performance graphs and documents at your fingertips by providing sophisticated industry analysis, stock screening/selection and a custom report builder" |
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SRDS
Provides marketing information from Business Publication Advertising Source, Consumer Magazine Advertising Source, Newspaper Advertising Source, Radio Advertising Source, Out-of-Home Advertising Source, Interactive Advertising Source, and TV and Cable Source. |
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STAT-USA
Provides full text information about daily trade as well as daily procurement activity from the Defense Logistics Agency, the United Nations, and the Commerce Business Daily leads. Also provides full text to "Country Commercial Guides, Market Research reports, Best Market reports and other programs." State of the Nation covers U.S. while Globus/NTDB covers International information. |
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Value Line Investment Survey
Covers 1,700 equity issues with weekly updates of about 135 stocks in seven or eight industries. Produce graphs using 25 different variables and up to 5 years history. Compare up to five securities in the same chart. Includes portfolio alerts and news updates.
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